CRM and ERP: Unveiling the Source of Truth for VAR Operations

In the ever-evolving landscape of business management, there’s an ongoing debate about who is the single source of truth for value added resellers (VAR): the Customer Relationship Management (CRM) system or the Enterprise Resource Planning (ERP) software? Traditionally, the ERP system held the mantle of being the single source of truth, orchestrating the various operations […]

6 Proven Tactics to Shorten the Sales Cycle for ICT VARs

In the fast-paced world of Information and Communication Technology (ICT) Value-Added Resellers (VARs), shortening the sales cycle is a key objective to enhance efficiency and boost revenue. From the initial contact to the moment the end user accepts the price quote and the order being fulfilled, every stage in the sales cycle plays a crucial […]

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