Citynet & StrataVAR

StrataVAR’s automation streamlined Citynet’s complex managed services and Cisco bundle quoting, accelerating deal closures and eliminating manual errors.
“StrataVAR has been one of the best Salesforce partners that we have worked with, and we have worked with several.”
About the Company
Citynet is a leading provider of advanced network communications and technology solutions based in West Virginia . It delivers innovative services in data center infrastructure, enterprise networking, managed security, and managed IT services . By offering end-to-end consulting, implementation, and support, Citynet helps clients simplify IT complexity and secure their communications networks.
The Challenges
Citynet’s sales engineering team was struggling with a complex, manual quoting process that couldn’t keep pace with the business. They often had to re-enter data across systems, resulting in frequent manual errors in quotes . Existing tools were also unable to keep up with dynamic pricing and product changes in the IT industry – a critical issue when bundling Citynet’s managed services with rapidly evolving Cisco hardware and solutions. These inefficiencies severely impacted Citynet’s ability to scale its sales operations and delayed the delivery of accurate quotes to customers . In short, the quoting process was slow, error-prone, and not robust enough for Citynet’s growing managed services business.
The Solution
Citynet partnered with StrataVAR to overhaul and automate its quoting workflow. StrataVAR implemented its Partner Quoting Workspace (PqW) solution, tightly integrating it with Citynet’s Salesforce CRM and Cisco quoting tools. The impact on operations was immediate – the new solution dramatically accelerated the quote process, making quotes much faster to produce and easier to organize and review . What used to take days of manual effort could now be done in minutes, all within a single unified platform.
A key reason Citynet chose StrataVAR was the company’s deep expertise in the Cisco ecosystem and proven track record in the VAR/MSP community . StrataVAR’s team understood the intricacies of quoting Cisco products and subscriptions, which was critical for Citynet’s needs. They configured the system to automate complex quotes for Citynet’s managed services and managed security offerings bundled with Cisco hardware – a scenario that had previously been a major pain point. StrataVAR’s reputation as a top Salesforce partner gave Citynet confidence that the customization and integration would be handled expertly , allowing the solution to fit Citynet’s business like a glove rather than forcing process changes.
Throughout the engagement, StrataVAR worked in close collaboration with Citynet’s team. Their support and customer service were described as exceptional, with a development team that was highly responsive, collaborative, and innovative in addressing Citynet’s requirements . Whether it was fine-tuning the quote templates or adding new features, StrataVAR listened to feedback and quickly implemented adjustments to meet Citynet’s special requests. This partnership approach ensured a smooth implementation and strong user adoption of the new quoting system.
The Results
By transforming its quoting process with StrataVAR, Citynet achieved significant improvements in efficiency and sales effectiveness:
• Faster Quoting: StrataVAR’s solution dramatically accelerated quote turnaround time, allowing Citynet to generate complex proposals much more quickly .
• Fewer Errors: Automated data flow virtually eliminated manual entry mistakes, resulting in far more accurate quotes and reducing the risk of costly errors .
• Quicker Deal Closures: The speed and accuracy of the new quoting process helped Citynet close deals faster, shortening the sales cycle for their services and solutions .
• Clear ROI: By freeing a significant amount of man-hours formerly spent on quote administration, the StrataVAR platform delivered a clear return on investment for Citynet . The sales team can now focus more on customers and strategic growth, confident that the quoting process will scale with the business.
Citynet’s use case highlights how a focused automation solution can turn a bogged-down quoting operation into a competitive advantage. With StrataVAR’s help, Citynet streamlined the complexity of quoting managed services alongside Cisco product bundles, enabling the company to respond to clients with speed, accuracy, and professionalism. Craig Behr and his team now have a quoting system that matches Citynet’s innovative service offerings – and the results speak for themselves in increased efficiency and accelerated revenue.
Transform Your Quote-to-Revenue Process
Ditch the manual, error-prone spreadsheets and embrace the quoting solution that streamlines your processes with accuracy and efficiency.
